There are 21 core methods used by non profit organizations to generate income, however many non profit organizations do not take advantage of their income opportunities. Building a successful approach to expanding sustainable income requires positioning the organization, capacity building and responsible risk taking. The non profit organizations that excel at income generation are also willing to use innovation and to find new ways to realize their purpose.

Typically program content would include:

1. The importance of integrating mission, strategy and income
2. The rules for staying out of trouble
3. How to create a culture of responsible entrepreneurialism
4. Analyzing the organization's income potential
5. Overview of the 21 core income options available to non profits
6. Detailed exploration of the income options for non profit organizations
7. Developing an income strategy suited to the organization
8. How to ascertain which income options will suit your organization
9. Case studies of successful and unsuccessful income expansion efforts
10. Determining the organization's preparedness to pursue alternative income
11. Developing an execution strategy to increase income

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